KEELER MOTOR CAR COMPANY (Albany, NY) needed to produce fresh spots for an assortment of assignments including pre-roll for Keeler's Auto onDemand Channel.

This was an opportunity to stand out by being consumer-focused in a market saturated by auto dealers screaming at the camera.

Each character in this testimonial campaign was shot on green screen allowing the flexibility to create 15 unique spots each quarter on a limited budget.